Loans are what you do.
Let's show people who you are.
Your profession is only part of your story. Your personality, interests, experiences, and expertise are what make you different.
China Shop Productions helps turn those qualities into content people want to watch, hear, and share.
From developing ideas and writing scripts to producing Reels, podcasts, YouTube videos, and complete content campaigns, we help you build a presence that's recognizably yours.
Your stories. Your voice. Our production.
Posting more isn't the same as building a presence.
Good content gives people a reason to remember you, engage with you, and keep following you.
Even when they're not looking for your services.
Cooking
History
Sports
Expertise
Stay connected.
Stories and everyday posts help you maintain relationships with your existing followers.
Reach further.
Engaging Reels create opportunities to connect with people outside your network.
Your interests make you relatable. Your expertise makes you valuable. Good content showcases both.
We don't create a character for you. We build content around the person you already are.
OUR SERVICES
From the first idea to the final cut.
Some clients know exactly what they want to create. Others just know they need to start. We can help at any stage.
💡Ideas & Strategy
Ideas, scripts, research, recurring series and creative campaigns.
🎬 Reels & Shorts
Personalized videos, editing, graphics, captions and repurposed clips.
One project or an ongoing partnership. We'll help you find what works for you.
Link: Explore Our Work
🎙️Podcasts & YouTube
Audio and video editing, interviews, episodes and highlights.
📅 Ongoing Support
Content planning, coaching, post ideas and performance reviews.
Real work. Measurable visibility.
We use the same creative approach for our clients that we use to build our own media brands.
TJ Koivisto: Brand New MLO
Over 90 days, TJ's Instagram and Facebook accounts generated nearly 79,000 organic views.
Our collaboration includes personalized mortgage content, creative campaigns, scripting, editing, recording guidance, and ongoing content ideas.
78,868
Facebook & Instagram views
3,199
Interactions
5,117
Profile & Page Visits
China Shop Productions: Our Channels
Across our own Instagram and Facebook channels over a comparable 90-day period.
We develop content spanning finance, history, entertainment, and other subjects; turning interesting ideas and conversations into media that people engage with.
295,967
Facebook & Instagram views
16,887
Interactions
*Results from July-October 2026.
Let's make something worth watching.
Have a great idea but don't know where to start? Already creating content but spending too much time on production?
Whether you're looking to build your personal brand, launch a podcast, develop a campaign, or simply make better use of the content you already have, we'd love to hear about it.
Your story. Your voice. Our production.
The Results
From 7/7/2026 through 8/5/2026, TJ’s content generated:
18,355 Instagram views
The campaign created more than 18,000 opportunities for viewers to encounter TJ and the lending solutions he represents.
2,871 individual viewers
The account averaged approximately 6.4 views per viewer, showing that people were seeing TJ repeatedly rather than encountering only one isolated post.
47 percent of views from non-followers
Approximately 8,600 views came from people outside the existing follower base.
This was particularly important because TJ had shared the new account with people who already knew him. Early follower totals may therefore include a significant portion of his existing network.
Views from non-followers provide stronger evidence that the content is reaching new audiences.
2,075 profile visits
The content generated more than 2,000 visits to TJ’s profile, showing that viewers were interested enough to learn more about him.
Facebook Growth
During the account’s first 28 days on Facebook, from July 8 through August 4, 2026, TJ’s content generated:
• 6,627 views
• 444 engagements
• 92 net followers
These results show that the campaign was creating visibility and audience response across more than one platform during TJ’s first month in the mortgage industry.
As a directional comparison, current financial services benchmarks place average Facebook engagement at approximately 1.8 percent. TJ’s early results of 6.7% indicate a substantially stronger level of audience response, although engagement formulas can vary between reporting platforms.
Consistent Performance Across Multiple Posts
TJ posted 15 videos (7/7 through 8/5, with the most recent excluded)
that generated:
• 11,126 total views
• 742 view per video
• 28% more views than similar accounts
The results were spread across 4 weeks of content rather than being driven by one unusual post. This suggests the campaign was creating a repeatable level of performance.
What the Campaign Accomplished
The campaign helped TJ begin establishing himself in a new industry while connecting his name with a clear area of focus.
It gave him a consistent social presence, reached people beyond his existing network, generated repeated exposure, and encouraged more than 2,000 profile visits.
Most importantly, the content remained recognizably TJ’s.
China Shop Productions provided the campaign structure, scripting, editing, production support, and distribution. TJ brought the personality and creative contributions that made the content effective.
The result is not a generic mortgage account. It is the beginning of a professional presence built around TJ’s strengths, his target audience, and the type of mortgage business he wants to build.
Build Content Around What Makes You Different
Your content should reflect your personality, expertise, audience, and business goals.
China Shop Productions provides the planning, scripting, recording support, editing, captions, and distribution needed to create a consistent social media presence without turning you into someone you are not.
Ready to Build a Social Presence That Fits You?
Your content should reflect your personality, expertise, audience, and business goals. Schedule a consultation with China Shop Productions to discuss a content campaign designed around what makes you and your business distinct.
You can also reach us at Team@chinashopproductions.com.